smartphone app users

Free Apps to Up Your Agent Game

We all know that time is money, but for real estate agents, especially those who are just starting out, money is also money, which is why finding free tools to increase your productivity and expand your personal brand are so important. Here are some of the best free apps for real estate agents.
Google Maps
Not all map apps are created equal and Google Maps far outshines the competitors. Android users have Google Maps as the default navigation option, but for iPhone users, this is one app you need to download. While Apple products come loaded with their proprietary map and navigation app, the functionality and accuracy pales in comparison to the much more powerful and helpful Google version.
Best Uses: Online or offline navigation to where you need to go… wherever that may be.
If your client base is located in other countries (or if you want to be set up to expand to other countries), you’ll want to check out WhatsApp. This free app, while still growing in the United States, is immensely popular worldwide. WhatsApp allows for communication across the world without any expensive data charges. Capabilities include sending pictures, texts, files, and making phone calls all done over the internet so there’s no data charges. Simply download the app, connect via wifi, and voilà, you’re ready to accept clients from anywhere!
Best Uses: Communicating with clients in or from different countries.
Many agents look to increase the exposure of their listings by posting them on social media, but just posting a photo is pretty old-school. Enter Canva. This program helps even the design-inept to quickly and easily create beautiful designs with a simple drag-and-drop editor. With tons of pre-designed templates you can create anything from Facebook and Instagram posts to property fliers to business cards.
Best Uses: Creating visually appealing, brand-consistent marketing material.
Real estate is an industry of connections and one of the best ways to connect with others on social media is to share their content. While Facebook makes it easy with the “share” button, Instagram is a little trickier. Repost is an app that specifically works with Instagram to allow users to share content on Instagram while retaining the credit to the original creator.
Best Uses: Sharing high quality content without having to create it yourself.
While agents enjoy flexibility in their schedules, they also tend to have schedules that vary from day to day. Whether you’re working on paperwork in the office or have a full day of showings booked, staying organized is key, especially important when trying to create a work-life balance. This is where Cozi comes in. Cozi is perfect for busy agents trying to coordinate schedules with spouses, children, and business partners. Cozi creates one main calendar that can be shared and all users have their own color so you can tell who is doing what. This app works flawlessly on all device types and the calendar is only one feature — Cozi can also house shopping lists, to-do lists, and more.
Best Uses: Organizing and coordinating your personal and professional life.
Have a favorite free app we should know about? Let us know in the comments!

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